A brand evolves over the years and with this evolution comes the desire to expand into new markets or businesses. It is fundamental that its personality adapts to the environment in which it operates.
Lingote is one of the largest Portuguese companies in the aluminium profile extrusion sector. It prides itself on its ability to develop products together with its customers, from the initial sketch to the final product.
When the company realised that its market had expanded beyond its original objective, it began to rethink its focus and additional possibilities. Following a detailed analysis on UNIFY‘s part, Lingote begins to re-structure the ways in which they operate in their business, showing the significance that this process brings to an organization.
Focus on expansion into new business
Emphasis on success